Fortune (magazine)

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Image:Fortune magazine.png Fortune is America's longest-running business magazine.

Contents 1 History and Organization 2 Trivia 3 Sources 4 See also

History and Organization

The magazine Fortune was founded by Time Magazine co-founder Henry Luce in 1930 at the outset of the Great Depression. During the Depression, it developed a reputation for its social conscience; Walker Evans and Margaret Bourke-White's color photographs; and a team of writers including James Agee, Archibald MacLeish, John Kenneth Galbraith, and Alfred Kazin who were hired specifically for their writing abilities. By 1937 the magazine had a subscription rate of 460,000.

Fortune is now part of the media conglomerate Time Warner; its website is part of the CNN.com family of websites. For many years Fortune was published as a monthly, but as of September 2005, it is published biweekly. It considers its purview the entire field of business, including the people, trends, companies, and ideas that characterize modern business. Its primary competitors are Forbes Magazine and Business Week.

A theme of Fortune is its regular publishing of researched and ranked lists. In the human resources field, for example, their Best Companies to Work For list is an industry benchmark. Its most famous lists rank companies by gross revenue and profile their businesses:

• Fortune 500
• Fortune 1000
• Fortune Global 500.

Trivia

• Enron was named "most innovative company in America" for the sixth consecutive year by Fortune Magazine in 2001.

Sources

• Fortune website
• "Fortune in the 1930s" University of Virginia American Studies Program

See also

• Fortune Battle of the Corporate Bands
• IMNO Interviews Dave Bateman Winner of the 2004 Fortune Magazine Business Plan Competition

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