Digital printing
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Digital printing is the reproduction of digital images on physical surface, such as common or photographic paper, film, cloth, plastic, etc.
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Commercial Digital Printing
Since the early nineties, a growing sector of global print production has been Digital, as distinguished from Litho print. Digital Print is used by those requiring the following:
- Short to medium run colour and mono work
- Fast turnaround (Digital Print requires less drying time than traditional ink)
- Personalisation (As the image is reproduced each time, variations can be easily introduced)
- Print on Demand (ie. with an automated ordering system)
The advantage over Litho for short run work is that no plates are needed therefore reducing the initial set-up costs substantially.
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