RI:SE

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Template:Infobox British television RI:SE was a breakfast television show made by Princess Productions in collaboration with Sky Television for Channel 4 in the UK. It was scheduled to replace The Big Breakfast after declining ratings. It launched on 29 April 2002. The programme was broadcast between 06:55 and 09:00 nationally in the UK.

The initial idea seems to have been to combine zoo TV with an emphasis on "young and sexy" presenters. Original presenters included: Mark Durden-Smith, Colin Murray, Kirsty Gallacher, Edith Bowman, Chris Rogers, Liz Bonnin, and Henry Bonsu.

Its viewing figures did not meet the initial expectations — some newspapers wrote about the "FA:LL of RI:SE" — and a variety of format changes were made to try to boost ratings, with Iain Lee, Mel Giedroyc and Sue Perkins being drafted in to try to improve things. The 2002 winner of Big Brother, Kate Lawler, also had a stint at co-presenting the programme. The programme covered reality TV programmes, such as Big Brother as main features of its schedule. Iain Lee and Kate Lawler, the main presenters when the show was axed, were not popular with the audience and helped the programme into a rapid decline.

It originally broadcast from BSkyB's studios in Isleworth, but moved above Whiteley's Shopping Centre in Bayswater, West London when it was relaunched in January 2003. After relaunch the programme strongly appeared to be morphing into The Big Breakfast, notably with the presenters sitting as a couple in front of french doors, games, competitions, crew involvement and outside broadcasts.

The programme was constantly mocked in tabloid newspapers, however the ratings were often distorted by the press and the programme often out performed the show it had replaced. However the figures were still too low to make RI:SE commercially viable.

The last episode was shown on 19 December 2003, and had the most popular guests from the past few months including Jon Tickle and Shaun Dooley. Its Whiteley's studio is now used to broadcast "The Wright Stuff" on Channel 5.

Since then, the show's morning slot has been taken up by re-runs of sitcoms such as Friends. In January 2006 Channel 4 launched its first new breakfast show since RI:SE, called Morning Glory and presented by Dermot O'Leary. It broadcast between 08:30 and 09:00, Monday to Friday for a three-week spell, but was not renewed due to poor viewing figures.

Channel 4 are currently asking production companies to come up with an "original" format for a breakfast programme.

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